PERAN MEDIASI KECEPATAN INOVASI UNTUK MENINGKATKAN KINERJA PERUSAHAAN

Abstract

In this paper, we propose to resolve the contraversy results of emperical research on the influence of Entrepreneurial Orientation on Firm Performance. The results showed that Entrepreneurial Orientation has no significant effect on Firm Performance, but Entrepreneurial Orientation has positive and significant effect on Innovation Speed. Innovation Speed has no significant effect on Firm Performance. Adaptability capability has positive and significant effect on Firm Performance. Thus, these finding can’t answer the controversy about the influence of Entrepreneurial Orientation on Firm Performance. Keywords : Entrepreneurial Orientation, Innovation Speed, Adaptability capability and Firm Performance.