Analysis Of The Characteristics And Problems Of Business Management In Msmes In Banyumas

Tohir Tohir, Adi Indrayanto, Dadang Iskandar, Aldila Krisnaresanti

Abstract


The problem of business management in MSMEs is an important problem that must be solved, but the training model for MSMEs regarding management that has been carried out so far has not been considered effective in improving the quality of MSME management. This study aims to analyze the characteristics of MSMEs in Banyumas and analyze what MSME management problems are faced by MSMEs in Banyumas. Based on the results of the research carried out, the characteristics of MSMEs were analyzed based on aspects of human resources, financial management conditions, production aspects, and marketing aspects.

Keywords: Business Management; MSME’s; Problems Identification


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References


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Undang–Undang No 20 Tahun 2008 tentang Usaha Mikro, Kecil dan Menengah


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