TOTAL QUALITY MANAGEMENT (TQM), BIAYA KUALITAS DAN KUALITAS PRODUK SERTA IMPLIKASINYA TERHADAP KINERJA PERUSAHAAN DENGAN BUDAYA KUALITAS SEBAGAI VARIABEL MODERASI

Abstract

This study entitled Effect of Total Quality Management (TQM) to the Cost of Quality, Product Quality and Implications Corporate Performance with Quality Culture as Variable Moderation, which aims to test and analyze empirically the influence of Total Quality Management (TQM) to the cost of quality and product quality, the influence of Total Quality Management (TQM) to the cost of quality and product quality by moderating variable quality culture, the influence of the cost of quality and product quality on the performance of the company. Data collection method used in this research is a form of secondary and primary data. Questionnaires distributed by proportional random sampling of the 34 respondents are managers working in the rattan industry in Cirebon regency of 148 rattan industry is still active transport. While the data analysis method used is the analysis of MRA (Moderated Regression Analysis) with SPSS. Based on the analysis it can be concluded that the Total Quality Management (TQM) effect on the cost of quality and product quality, Total Quality Management (TQM) with a quality culture not significant effect on the cost of quality and product quality, cost of quality and product quality not significant effect on the performance of the company.

Keywords:    Cultural Quality, Total Quality Management, Quality Cost, Quality Products, Company Performance